Ecovative Design Introduces Green Insulation Made from Naturally Grown Materials

June 15, 2010

Ecovative Design, a New York-based biomaterials company, features a green insulation worth knowing about – Greensulate™. In a recent interview — presented as part of “CEOs Saving the Planet” series at, CEO Eben Bayer said part of the company vision is to replace environmentally damaging synthetics such as plastics and foam – materials that are used considerably in the construction and packaging industries – with cost-competitive alternatives.

Bayer’s comments were reinforced by remarks from U.S. Environmental Protection Agency Administrator Lisa P. Jackson, who praised the green design work of Ecovative Design at at EPA’s recent 2010 Small Business Environmental Conference:

“We also see innovative products like Greensulate from Ecovative Design in New York. Greensulate is a natural form of insulation made from locally-grown materials. They use rice hulls from the Midwest, or cotton burrs from the South – keeping costs and transportation emissions down. Unlike most insulation that gives off significant CO2 emissions during production, Greensulate is organically grown, not manufactured.”

“These are the kinds of innovations that have allowed us to grow our economy and protect our environment….That kind of progress only happens when innovations are encouraged to take shape and take hold – and our nation’s best innovators come from our small businesses.”

According to the Ecovative Design website, “There are many great loose fill or batt insulations that are eco-friendly, but almost all rigid board insulation is made from petrochemicals, resulting in significant CO2 emissions during production. Greensulate™ is literally grown, not manufactured. We use a growing organism to transform agricultural byproducts, like cottonseed hulls and buck-wheat hulls, into a beautiful protective package.”

The insulation is safe to touch and can be installed with out any special safety gear. Additionally there are no spores or allergy concerns associated with the use of this material, and Greensulate™ passes ASTM tests for mold growth, water sorption, and vapor transmission. Additionally, Greensulate™ is chemical and VOC (volatile organic compound) free, while still providing a Class 1 fire rating.

The product can be cut using normal woodworking tools to fit any size you need. We can also grow Greensulate™ into almost any custom size and shape you need for your special application.One insulation alternative that stands out: Greensulate™. A look at the company video on Greensulate™ is worth the time. “We are creating cost competitive alternatives to synthetics like foams and plastics. We believe you can achieve sustainability without sacrificing performance or affordability,” claims Ecovative Design.



Glenn Meyers

Writer, documentary producer, and director. Meyers is a contributor to CleanTechnica, and founder of Green Streets MediaTrain, a communications connection and eLearning hub. As an independent producer, he's been involved in the development, production and distribution of television and distance learning programs for both the education industry and corporate sector. He also is an avid gardener and loves sustainable innovation.